CAPTURING
/The essence of SAFARI LIFE
CONTENT / Creation
(01)
SUCCESSFUL BRANDS
Tell the story of who they are
AND WHO THEIR AUDIENCE ASPIRES TO BE.
In the world of luxury travel, storytelling is everything. Your brand is an experience, a feeling, and most importantly, a connection to something greater.
We craft high-quality, visually striking content that brings your story to life, from expert photography that captures the essence of your property and the dedication of your team, to cinematic video and dynamic drone footage that transport your audience straight into the heart of the wilderness.
Tailored for Instagram Reels, TikTok, YouTube, social platforms, websites, mailers, and marketing materials, every piece of content is designed to inspire, engage, and resonate. Because the most powerful brands don’t just sell an experience, they create a world that people long to be part of.
DIGITAL / Strategy
(02)
Speaks to both new and returning guests
A STRONG DIGITAL PRESENCE
BY SHARING YOUR INDIVIDUAL STORY.
In an ever-evolving digital landscape, consistency is key. A strong, well-crafted online presence is about building recognition, trust, and connection with the right audience.
We develop thoughtful, long-term digital strategies that ensure your brand remains relevant and resonates deeply with both first-time visitors and loyal returning guests. By aligning content with your unique aesthetic and brand values, we create a cohesive, coherent presence across social platforms, websites, and digital campaigns.
Because in luxury travel, every touchpoint matters and the brands that thrive are the ones that tell a compelling, consistent story over time.
AUTHENTIC
/Lifestyle Images & TEAM
PORTRAITS
HELP RETURNING AND POTENTIAL GUESTS UNDERSTAND YOUR ETHOS.
CREATIVE / Direction
(03)
IN THE WORLD OF VISUAL STORYTELLING
Captivating imagery and marketing materials
ARE THE KEY TO CAPTURING THE ESSENCE OF A BRAND.
In the world of luxury travel, how a brand is seen determines how it is remembered. Creative direction is about crafting a distinct identity that speaks directly to the emotions of potential guests and go beyond simple aesthetics.
A safari property is more than its location. It’s an experience, a feeling, a promise of something extraordinary. Every detail tells a story. Our role is to refine, curate, and translate that essence into compelling visuals and thoughtful design.
We help you develop cohesive imagery, brand materials, and storytelling that reinforce your positioning in the market through strategic collaboration. Because the most powerful brands create a world that others aspire to step into.
(04)
À LA CARTE / Services
N.01
Digital Marketing
The safari industry is evolving, and digital marketing has become essential to reaching the right audience at the right time. With most travelers now relying on social media more than Google to help plan their next adventure, safari brands need a compelling online presence that speaks to their ideal guests.
Our six-month digital marketing consultations are designed to refine and enhance your brand’s positioning in the safari space. We conduct a thorough audit of your social media, email marketing and digital presence to ensure that your online persona aligns with the experience you offer on the ground.
We help refine marketing materials, optimize messaging, and establish a clear roadmap for long-term success. Website reshoots, creative direction, and project management can also be incorporated.
N.02
Brand Implementation
A strong brand is about seamless, consistent storytelling across every touchpoint. From the first digital interaction to the in-camp experience, every detail should reinforce your identity and leave a lasting impression on your guests.
With brand implementation, we evaluate your existing brand presence from every angle, examining how effectively your ethos is reflected across your website, social media, printed materials, and on-site guest experience. We identify gaps, refine messaging, and ensure that your visual identity and brand voice align effortlessly across all platforms.
By creating a cohesive brand experience, we ensure that your target market doesn’t just recognize your name; they understand who you are, what you stand for, and why they should choose you.
N.03
Property Evaluation
The difference between a memorable stay and an extraordinary one often lies in the smallest, most intentional details. Sometimes it takes a fresh perspective to uncover opportunities that can transform a guest’s journey from simply enjoyable to truly exceptional.
We conduct a comprehensive evaluation of your property, looking beyond the expected to identify ways to enhance out-of-camp activities, refine guest interactions, and maximize the unique features of your landscape. We help curate moments that feel effortless yet unforgettable, maximizing your property’s unique features.
Beyond crafting experiences, we can help you develop and implement Standard Operating Procedures (SOPs) to ensure every guest touchpoint aligns with your brand values and is delivered with consistency.
SAFARI MARKETING / Redefined
Content Creation, Creative Direction, Digital Management & Strategy, Consulting
→ BOOK A DISCOVERY CALL
We help safari and travel companies in Africa manage and maximize their online presence through dynamic social media strategy. Our backgrounds in advertising, fashion and luxury travel has given us extensive experience in visual branding, community growth and content management across multiple platforms.
Social media is quickly becoming the primary voice of branding, replacing traditional websites and serving as the go-to when potential guests want more information. Having a strong, consistent online presence increases brand awareness and keeps people interested in who you are and what you do.