THE WILD

/ Edit

A Deep Dive Into The Safari Landscape

Once a month, we take a deep dive into the evolving safari landscape: exploring the intersection of marketing, branding, technology, and industry trends. Through a curated lens, we examine how shifting global culture shapes the way we experience and engage with wild spaces, ensuring safari brands stay ahead of the conversation.

Creative Wild 10/26/26 Creative Wild 10/26/26

The Wild Edit / 02.2

The Death of the Travel Influencer/ For Safari, At Least

Creative Wild 5/18/26 Creative Wild 5/18/26

The Wild Edit / 02.1

The New Luxury Traveler/ Stop Speaking To A Generation You Already Have

Creative Wild 12/9/25 Creative Wild 12/9/25

The Wild Edit / 01.7

When Did We Stop Having Fun/ On Safari

Creative Wild 10/8/25 Creative Wild 10/8/25

The Wild Edit / 01.6

When Everything Looks the Same/ Creating An Identity In The Age Of Marketing Fatigue

Creative Wild 9/12/25 Creative Wild 9/12/25

The Wild Edit / 01.5

When Safari Does More Harm / Than Good

Creative Wild 8/5/25 Creative Wild 8/5/25

The Wild Edit / 01.4

How Time Became the Ultimate Status Symbol / in a Post-Luxury World

Creative Wild 7/7/25 Creative Wild 7/7/25

The Wild Edit / 01.3

Is It Time to Say Goodbye /To Walking Safaris?

Creative Wild 6/3/25 Creative Wild 6/3/25

The Wild Edit / 01.2

The New Currency: Building Real Community in an Era of Loneliness /(And Why Follower Counts No Longer Matter)

Creative Wild 5/6/19 Creative Wild 5/6/19

The Wild Edit / 01.1

Safari Storytelling: AI Won’t Replace Your Marketing Team / But It Might Make Their Job Easier